Customer Analytics Platform
Know your customers better than they know themselves
Voxotec builds customer analytics platforms that unify your customer data, surface the patterns that drive growth, and deliver the predictions your marketing and CX teams need to act with precision.
360°
Customer view
90 day
Churn prediction horizon
3×
Improvement in retention ROI
12+
Native integrations
Platform capabilities
What your customer analytics platform includes
Unified Customer Profiles
Consolidate data from CRM, e-commerce, support, and marketing platforms into a single, 360-degree view of every customer. No more siloed data.
Customer Segmentation
Behavioural, demographic, and value-based segmentation that goes far beyond basic RFM. Identify the micro-segments that drive disproportionate value.
Lifetime Value Prediction
Predict LTV at the individual customer level. Allocate acquisition and retention budget based on expected value, not gut feel.
Churn Prediction & Prevention
Identify customers at risk of lapsing up to 90 days in advance. Trigger targeted retention interventions before the relationship deteriorates.
Next Best Action
ML-powered recommendations for the optimal next interaction with each customer, the right message, channel, and offer at the right moment.
Customer Analytics Dashboards
Real-time visibility into acquisition, activation, retention, and expansion metrics. Designed for marketing, CX, and commercial teams.
The problem we solve
Most businesses have customer data but not customer intelligence
Your business generates customer data constantly, transactions, web sessions, support tickets, email opens, app events. But without a system that unifies, structures, and analyses this data, you are making marketing and CX decisions based on intuition rather than evidence.
The typical result: acquisition spend allocated to the wrong channels, retention budgets wasted on customers who were never going to churn, and personalisation that is anything but personal. The opportunity cost is enormous, and it compounds every quarter.
A customer analytics platform solves this at the foundation. By unifying your customer data and applying ML to identify patterns, predict behaviour, and recommend next actions, you create a compounding advantage: every campaign is smarter than the last because the models keep learning.
We build these platforms for Australian businesses using modern, cost-efficient cloud infrastructure. The result is a system that your marketing and CX teams can actually use, not a data science project that sits in a notebook and never reaches production.
Integrations
Connects to your existing stack
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Ready to build a genuine understanding of your customers?
We start with your current data sources, identify the highest-value analytics capabilities, and build a roadmap you can execute in phases. No big bang required.